Seoul, Korea
Seoul, Korea
2025 | CREATIVE DIRECTION
THOME is an innovative consultant beauty brand created for those who pursue a leading lifestyle.
At TURN, we introduced THOME’s universe of radiance through the G-PEEL Series, a vision attuned to an era where individuality shapes its own aesthetics.
Each step of the ritual was translated into visuals that reveal the texture and sensorial qualities of the products, crafting looks that illuminate the skin’s natural glow. We declare a distinctive philosophy of radiance—one that extends beyond products to encompass spaces and personas alike.
Glow Manifesto
An era of creating one’s own worldview and aesthetics,
free from reliance on anyone. THOME declares a radiance
universe that empowers you to shine on your own.
The Glow Manifesto by THOME
Creating your own worldview and aesthetic without relying on anyone else.
Enter the world of THOME UTOPIA, what makes yourself shine.
Enter the world of THOME UTOPIA, what makes yourself shine.
THOME's persona is independent, strong, and enterprising.
THOME
2025 GLOW MANIFESTO
Campaign Creative & Art Direction
Campaign Film and Visual Content Development
Credit List
Creative Director Sora Lee
Photographer Jaehoon Kim
Film Jaehoon Kim
Editor Sol Lyu
Set Styling Sol Lyu
Hair Hongmoon Ahn
Make-up Saetbyoel Choi
Styling Sungdo Kang
Talent Sa Shalu